Hornet

For 3 years, I was a copywriter at Hornet. I helped with a few client-direct campaigns that never saw the light of day (for Meta, Salesforce, Spotify, etc). But mostly I was a one-man slinger of B2B copy, writing newsletters and case studies designed to attract more business from creative agency partners.

Here are a few projects I wrote about long after they’d already been fully concepted and executed.

Cockadoodle do you want a sleep upgrade? When you hit the hay in an eve mattress, you’ll be counting very few sheep.

Mortgages and deathly fun entertainment—name a more unlikely duo.

A dreamscape music video for Mac Miller’s “Colors and Shapes.”

The sweet beckoning call of nostalgia meets the unmistakable 2d stylings of Natalie Labarre.

E3, 5G, CG. Six simple characters, one big idea.